Atalia DTLA Branding Shoot

A documentary-style branding shoot across Downtown LA roughly 70% urban, street and outdoor coverage shot on film and digital, with 30% clean natural-light studio work. The frames below are the visual reference for direction, mood and pacing.

Reference Frames

July 2026

Shot Index

9.00

AM · Portra 400

Street - Fill Flash - Viewfinder Shot

Street

Fill flash, viewfinder framing — keep it candid and on-the-move through downtown blocks.

9.00

Street - Fill Flash - Viewfinder Shot

Street

9.12

AM · Portra 400

Street - Staircase - Motion Blur

Street

Fill flash, viewfinder framing — keep it candid and on-the-move through downtown blocks.

9.12

Street - Staircase - Motion Blur

Street

9.25

AM · Film

Street - Classic Downtown Vibe

Street

Backlit, establishing shot — Letting the city breath in the frame

9.25

Street - Classic Downtown Vibe

Street

9.38

AM · BW Processed

Street - Playful Emotive BW

Street

Candid BW Moment — On the move but smiling, good vibes

9.38

Street - Playful Emotive BW

Street

9.50

AM · Portra 400

Street - Motion/On-the-move

Street

City Sidewalk Movement — Documentary style, mixed shutter speeds

9.50

Street - Motion/On-the-move

Street

10.02

AM · Film

Street - Real Moments + Analog Warmth

Street

Stopping at Café — A real moment of warmth and personality sipping coffee, working, etc.

10.02

Street - Real Moments + Analog Warmth

Street

10.15

AM · Portra 400

Street - Cafe Moments

Street

Detail Shots/Over Shoulder - Context shots capturing the process not just the person

10.15

Street - Cafe Moments

Street

10.28

AM · Strobe

Studio - Props - Gear

Studio

Props as visual anchor — camera gear integrated naturally, strobe gives hard light definition to textures and surfaces.

10.28

Studio - Props - Gear

Studio

10.40

AM · Speedlight

Studio - Direct Flash - Graphical

Studio

On-axis flash flattens shadows into a bold graphic read — high contrast, clean silhouette, minimal fill against the white.

10.40

Studio - Direct Flash - Graphical

Studio

10.52

AM · BW Processing

Studio - BW Moment - Crouching Posture

Studio

Low posture shifts the dynamic — BW conversion strips color for a raw editorial feel with strong tonal range and form.

10.52

Studio - BW Moment - Crouching Posture

Studio

11.05

AM · Portra 400

Studio - Graphical / Creative Branding Shot

Studio

Creative framing with a branding goal — geometry in the pose, high-key backdrop, structured composition for versatile use.

11.05

Studio - Graphical / Creative Branding Shot

Studio

11.18

AM · Soft Window

Studio - Supportive/Indirect Posture

Studio

Angled body, weight shifted — indirect posture reads as open and approachable, direct flash pops clean off white.

11.18

Studio - Supportive/Indirect Posture

Studio

11.30

AM · Portra 400

Studio - Lounging/Contemplative

Studio

Relaxed floor-level framing — contemplative energy, strobe wraps the scene with soft overhead fill for a quiet mood.

11.30

Studio - Lounging/Contemplative

Studio

11.42

AM · Details

Studio - Marketing Materials Fill Flash

Studio

Optimized for crop flexibility — fill flash lifts shadows evenly for clean use across web, print, and marketing materials.

11.42

Studio - Marketing Materials Fill Flash

Studio

Full details, location, and schedule provided on booking.

Pricing

Daylight studio cost not included in packages inquire with questions.

Brand Session
Brand Session
$1,500
Duration3 HOURS ON LOCATION
Film3 ROLLS PORTRA 400
Selects25 FINAL SELECTS
IncludedFILM STOCK + DEV/SCAN INCLUDED
Location70% DOWNTOWN LA - 30% STUDIO
Brand Story
Brand StoryMost Popular
$2,000
Duration4 HOURS ON LOCATION
Film5 ROLLS PORTRA 400
Selects35 FINAL SELECTS
IncludedFILM STOCK + DEV/SCAN INCLUDED
Location70% DOWNTOWN LA - 30% STUDIO
Full Brand Day
Full Brand Day
$2,500
Duration5 HOURS ON LOCATION
Film6 ROLLS PORTRA 400
Selects45 FINAL SELECTS
IncludedFILM STOCK + DEV/SCAN INCLUDED + SOCIAL VIDEO/HIGHLIGHTS
Location70% DOWNTOWN LA - 30% STUDIO

Custom Quote? More Questions?

Custom Quote? More Questions?

Custom Quote? More Questions?