Nature as the World
A female protagonist, on a short getaway through the Pacific Northwest. The world moves from architecture to landscape — wind and water, sunlight through pine, open vista. Instead of architecture as backdrop, the product is dropped into a living world.
The Story
An established businesswoman leaves the city for a short getaway in the Pacific Northwest. Each location reveals a different trait she’s exploring within herself — the environment as self-expression. She moves between adventure and rest.
The Visual Identity
As she moves from the city into the landscape, each location builds its own visual palette — together forming an asset library that feels multi-campaign while staying cohesive as one identity. Every location is atmospheric and sensory, shot with an editorial hand.
Mood Board
Talent Option #1
Amrine Lindsay is a Seattle based model, signed with SMG Management.
She has a lot of commercial experience, and has shot numerous times for Portland Leather. Amrine is a hard working model, that I have personal experiene working with.
Reference
Polene Campaign
Model
Amrine Lindsay
Talent Option #2
Jennifer-Te Stevens is also a Seattle based model signed with SMG Management.
She has a slightly younger look, but very similar to some of the casting choices (as seen to the left) of campaigns from Polene Paris.
Reference
Polene Campaign
